In light of Nokia's latest struggle with iOS and Android, aren't they both a success story and a cautionary tale for due diligence and proactive management. Nokia had a second fire-- a burning platform.
By the logic of the book excerpt that I finally had time to read, they should have read the tea leaves about the iOS and Android universes much quicker than they did. Nokia's burning platform memo would not have been so dire if their response had occurred one year earlier. Nokia was already considerably left behind by the application universe at that point. iOS had momentum then and should have been considered a direct threat even though the Android userbase was only 1/10th of the size it is now.
I still find that corporate cultures tend to sideline Android to this day because they underestimate the value of an open platform on commodity hardware with infinite hackability that intrigues developers. The same incredible growth occurred with Linux and Apache on the web as the 888% Android growth in the last year. Android will win partly for the same reason Microsoft beat Apple's superior UI in the 80s and 90s-- Apple is still tied to expensive proprietary hardware and the need to completely control their platform.
By the logic of the book excerpt that I finally had time to read, they should have read the tea leaves about the iOS and Android universes much quicker than they did. Nokia's burning platform memo would not have been so dire if their response had occurred one year earlier. Nokia was already considerably left behind by the application universe at that point. iOS had momentum then and should have been considered a direct threat even though the Android userbase was only 1/10th of the size it is now.
I still find that corporate cultures tend to sideline Android to this day because they underestimate the value of an open platform on commodity hardware with infinite hackability that intrigues developers. The same incredible growth occurred with Linux and Apache on the web as the 888% Android growth in the last year. Android will win partly for the same reason Microsoft beat Apple's superior UI in the 80s and 90s-- Apple is still tied to expensive proprietary hardware and the need to completely control their platform.