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I’ll take that a step further and contend Apple wants to do away with advertising technical specs: resolution, speed, capacity, etc should be good enough that users just don’t care to know. At that point, most customers shy away from competition because the tech numbers are incomprehensible or deceptive.


I'm looking forward to further movement of the market in that direction. Some products aren't the centerpiece of your life and you want it to just work without consuming your mental effort. Enthusiasts can still read the spec sheets or reverse-engineered estimated spec sheets if it comes to that, but normal people can get on with their life.

I don't know the storage capacity or resolution of my phone, nor the engine size of my car because they're good enough.




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