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What was the problem? Junk? Autoresponders? Somthing else? Junk is easy to weed out if you run it through Gmail. Autoresponders can be managed for the most part with filtering (although there's room for dedicated tools here).


We were a six person department managing 600 websites, for musicians. The worst were for sites that catered to older clienteles.

The issue was staffing mostly. Unsolicited demo issues secondly and "faster horse" syndrome thirdly.


So what's the difference between using noreply, and using somnething like replybot and ... just ignoring those e-mails 99% of the time?


The implication of what the change in the "from" affordance meant to the user.

When we switched from "no-reply" to an actual address (help@artistdomain.com), and we couldn't respond, people got angry.


What is 'faster horse' syndrome, out of interest? Never heard that but it sounds good.


Given the ability to suggest things, users will always demand a faster horse, more sleep, more sex and to lose weight.

Basically its saying, don't solicit opinions because it all normalizes to "I want things to be better"




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